meet our leadership team
stop guessing. know more. fuel your consumer knowledge.
mark
Data Science Strategy
Mark’s expertise lies at the intersection of signal processing, high-dimensional statistics and machine learning. He's not only
a key player in the design and
product engineering of Mogean, but he's also an Asst. Professor
with the School of Electrical
and Computer Engineering
at Georgia Tech.
mark davenport
Data Science Strategy
stop guessing • know more
fuel your consumer knowledge
awards
our story
While working for one of the world's largest Consumer Packaged goods companies,
Nate and Reid saw an opportunity to close
a big missing gap and complete the full view of consumers with this new data set.
Leaving their jobs as data analytics solution experts, they set out to create a data science platform that is capable of algorithmically identifying psychographic segments. These segments reveal patterns of life, better known as consumer behaviors, that complete the
360° view of consumers that was previously unknown.
Powered by its leading edge platform, Mogean fuels personalized marketing in today’s mobile communication world, at scale.
Nate, Reid and Mogean's leadership team are excited and committed to shaping the future
of consumer relationships by helping brands understand customers as individuals.
The same question that sparked Nate and
Reid's passion for Mogean is still part of conversations with clients today: If you could see a comprehensive view of your consumers by understanding their "in real life" behaviors—where & when they shop and their daily commute patterns—what would you do with that knowledge?
Only now that theoretical question
is a reality and only through Mogean.