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Effective: May 1, 2016
CUSTOMER BEHAVIOR DATA SCIENCE
Mobile Geospatial-Temporal Analytics: By installing the Mogean SDK onto mobile applications (SDK Reference Information: Android and iOS), mobile audience lifestyle and behavior insights are delivered to help businesses curate experiences that will be relevant and meaningful to their mobile application members. The SDKs have been highly optimized to capture viable mobile location data continuously 24/7/365, whether or not the app is running, without negatively impacting the mobile device battery or the mobile end user experience.
Mogean applies proprietary data science algorithms to remove the data 'noise' that is associated with mobile location data and provides simplified and clear real world insights.
The mobile geospatial-temporal behavior insights allow companies to understand patterns of behavior such as where their consumers have been, where they are, and where they will be in order to establish and develop a relevant dialogue with the customers who choose to share their location information to receive rewarding experiences.
Mobile Audience Predictive Modeling: Mogean applies proprietary predictive modeling algorithms to give businesses the ability to clearly identify where their mobile audiences will be in the future.
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Proprietary data science algorithms are applied to mobile location data
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Predictive behavior location and timing context in order to deliver rewarding experiences when it matters most to the customer
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Drive business results through nurtured relationships with customers who choose to have a better relationship with the business