Mogean selected for Coca-Cola led Program, The Bridge: Atlanta
It is with much excitement that we announce Mogean’s participation in The Bridge: Atlanta—a commercialization program designed to “bridge the gap” between local entrepreneurial communities and major global markets.
Five renowned, Atlanta-based companies—Coca-Cola, Cox Enterprises, Intercontinental Hotels Group (IHG), The Weather Company and Capgemini—have partnered to challenge startups like ours in five core areas: consumer engagement, consumer retail, supply chain, marketing innovation, and health and wellness.
Coca-Cola initiated The Bridge in Tel Aviv with two back-to-back cohorts in 2014 and 2015. This is the first time the program has taken place in the North America. And Mogean is one of only 10 startups hand-picked to participate.
Since its inception, The Bridge has empowered startup technology entrepreneurs to design, implement and integrate their tech to solve challenges faced by established companies like Coca-Cola.
As a member, our team will have the opportunity do just that, vying directly for paid pilots and contracts with leading businesses. This is a major benefit, as earning the opportunity to pitch to these companies typically involves a long and complex internal process—a process that, as participants, we can forego. Co-founder Nate Halsey shares, “The Bridge collapses the time it takes for the right innovators to meet the right people. It collapses our startup’s route to success.” Not to mention, inclusion means access to in-depth training and mentorship from a handful of leaders at these globally-recognized brands. And that’s a big win for the entire team. Throughout our participation in the program, Mogean will retain intellectual property ownership of any concepts created. For their efforts, mentoring companies gain first-mover advantage for a limited time on the technology that we and other participants produce. As we move through what will undoubtedly be a transformative experience, we look forward to working hand-in-hand with these industry leaders and continuing to build the skills we use daily to best serve our customers. Read the AJC coverage here. Feature image from hypepotamus.com.